JOBX = New Zealand jobs, employment, recruitment, social & career networking

Staff Wanted Ad Proves to be Successful Marketing Campaign!

Posted by: jobxnz on: September 18, 2008

New Auckland burger Restaurant Murder Burger discovered firsthand the power of Social Networking.

After an unsatisfactory response from an ad placed for staff on Trademe website- Murder Burger posted an unusual but very funny staff wanted ad in their front window. It was seen and published on Social Media Website Flickr. In two weeks Murder Burger have received an overwhelming response with over 100,000 hits on flickr and 665 applicants for the burger flipping roles.

This story really re-enforces the idea that the standard approach to filling roles doesn’t work as well as it used to. Social Networking is the new way forward. JOBX is combining a number of social networking and media tools that help recruiters and candidates.


1 Response to "Staff Wanted Ad Proves to be Successful Marketing Campaign!"

Damn…. They don’t want P addicts either? Why doesn’t anyone want me? :’(

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